For a leading independent, global digital agency, LSPR developed and executed a plan to bring industry attention to its co-founder and executive team as well as raise awareness of the agency’s creative campaigns--particularly for its work on global brands--among potential clients. Successes include securing speaking engagements at top-tier industry conferences; pitching and placing stories involving client work in high-profile business publications and development of a thought-leadership program.

“The senior management team and I really enjoyed working with Lisa. She did a fantastic job helping to raise our profile in the U.S.—always responsive and always proactive, she got us heading industry conferences and key engagement with leading trade publications,” said client, CEO of global digital network

LSPR helped a fast-growth marketing consultancy spread the word about its freshly published book and build relationships with key journalists. Successes include strengthening existing and forging new bonds between client and reporters that resulted in a consistent stream of coverage.

“Lisa brought us to the attention of reporters at top-tier publications and helped us to build strong relationships. She has a great sense for what makes a story and how to pitch to get a reporters attention," said Marc de Swaan Arons, Chairman, EffectiveBrands

A regional full-service marketing communications shop hired LSPR to not only publicize its story and its recent new business successes, but to also help achieve national recognition. LSPR’s efforts have resulted in steady mention of this client in key industry publications, the establishment of strong relationships with members of the national business media and coverage of key client campaigns across multiple media outlets, from blogs to radio, online and print media.

“LSPR outperformed our expectations during the first six months of our partnership. We had great coverage in and attention from members of the national media. That in turn has enhanced our new business opportunities. She’s been very creative in her approach to meeting our business needs,” said client, agency CMO.

"As an ex-reporter Lisa knows exactly how to get a reporter’s ear. For TAXI the net effect was better coverage more often," said Jane Hope, Vice-Chair, TAXI

"Lisa’s experience as a seasoned business journalist arms her with great strategic acumen, as well as the ability to find or create the news when there is none. She has been a valued partner to DGC and is well-liked and respected by her peers and clients alike," said Samantha DiGennaro, Founder, DiGennaro Communications